Paytime gives you a way to combat dwindling circulation figures and advertising revenues – a healthier business model for digital advertising.
90% of people aren’t willing to pay money for their news – but consumers have signalled a willingness to pay with time.
Paytime is a convenient Platform-as-a-Service (PaaS) model that’s available on a cost-neutral, success-fee basis whether you have an existing paywall or not.
(David Pemsel, CEO, The Guardian)
90% of people are not willing to pay money for their news.
With Paytime, they don’t have to.
Consumers don’t want to be interrupted or annoyed by advertising.
That’s why 615 million devices are using ad-blockers.
The new EU General Data Protection Regulation (GDPR) will have a huge impact on advertising.
Paytime is ready for GDPR compliance.
Consumers want publishers and advertisers to respect their time.
Paytime empowers a fair, transparent and honest exchange of value.
Paytime is an innovative new model that allows consumers to buy news and content with their time and attention, not their money. It’s an approach that’s been tested and proven for over three years and is ready to drive incremental revenue for publishers.
A new source of incremental revenue and subscriptions – a convenient PaaS (Platform as a Service) model where people can pay for content with time and data.
All on a cost-neutral, success-fee basis with no risk.
An empowering new way to engage with advertisers through choice and on their own terms.
Paytime is a fairer, less intrusive way to turn time and attention into a valuable currency.
An advertising model where audiences are watching by choice, choosing the adverts they’re interested in for better engagement.
82% of Paytime users watch video advertising and then go complete a short feedback questionnaire.